I have had the distinct pleasure of working with “The Influencer” Kim Richard on various projects. A Native of Charleston, SC , Richard has always had a love for natural and organic products. As the Owner and Creative mind behind Natural Roots LLC, Richard is a Mother and a proud Veteran of the United States Army.
Bianca Chardei : How Did Natural Roots LLC Get its Start?
Kim Richard: Natural Roots got its start after my wonderful husband encouraged me to go natural. His exact words were “I want to see the real you” (hence is where we got our motto from “Embrace The Real You!”) so after relaxing my hair since the 7th grade I decided to put down the creamy crack and embrace the way my hair grew naturally. But, in the meantime, while I was transitioning I did A LOT of research on hair, products, and hairstyles which made me fall in love even more with my hair that gave me a sense of pride and belonging.
Bianca Chardei: Why DIY Natural Recipes?
Kim Richard: I started to make DIY recipes for my hair because of one… I wanted my hair to be healthy as possible and two…. the store bought products would leave flakes in my hair (which drove me absolutely crazy) and it wasn’t long before friends and family started to ask me to make handmade products for them and yes you guessed it Natural Roots was born.
BiancaChardei: What is objective and mission statement for Natural Roots LLC?
Kim Richard:We are a minimalist company that creatively handcrafts natural and organic hair care products to give you maximum results.
well as herbs. This oil was designed to lock in moisture, soften and
thicken hair, treat itchy scalp and help with premature graying. This
is definitely the “O” in your L.O.C (Liquid, Oil, and Cream) or L.C.O
(Liquid, Cream, and Oil) method.
